Wednesday, 26 November 2008

Dog Friendly Big City + Poster

What a great example of the marketing and financial power of being dog-friendly; not to mention engaging youth in a big design contest. Vote now for your favourite! The winning 2009-2010 sticker design will be displayed on 1.3 million automobiles.

Chicago. Home to president elect Obama. He promised a puppy for his family in his victory speech and the city he is leaving to take up residence in the White House runs a campaign for a DOG FRIENDLY image. Love it, don't you?

Our families, our pets. Just like we previously shunned, but now embraced seat-belts and home water tanks, our culture will change (back) to one that recognises the important contribution of pets to individuals and communities.